Cannabis & Tech Today- Episode 199: 4/20 Tips and Tricks with Zach Santarsiero and Brendan McKee
With 4/20 fast approaching, Zach Santarsiero, CMO of CannaPlanners and Brendan McKee, Co-Founder and COO of Silver Therapeutics dive into what it takes to prepare for the cannabis industry’s biggest sales day of the year. From cutting through the noise with data-driven marketing to managing inventory and staffing for a surge in demand, Zach and […]
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GreenState- 10 Ways to Win 4/20 for your Weed Business
April 7, 2025 Zach Santarsiero & Brendan McKee 4/20 is the biggest day of the year for cannabis retailers, bringing an influx of customers, sales, and brand awareness opportunities. Last year, on 4/20 in the U.S. and Canada, cannabis sales reached $83.6M, and over 6 million units were sold, according to Headset. To maximize success, retailers need […]
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Beard Bros Pharms- High Five with Brendan McKee
What’s the biggest challenge facing the cannabis industry right now, and how are you and/or your company addressing it? On a broader level, the tax burdens associated with 280E are hurting all operators. In the states we operate in, we are currently working through price compression, increased competition, delays with AR, and the constant moving […]
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Marijuana Venture- Loaded Question: How should hemp-derived products be regulated?
April 2, 2025 Is there a regulation you’d like to see enacted on hemp-derived products to level the playing field with licensed THC companies or improve the consumer experience? Brendan McKee | Chief operating officer | Silver Therapeutics We would like to see hemp-derived products go through the same third party testing processes as licensed cannabis companies. […]
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Marijuana Venture- Loaded Question: What’s the state you’re paying most attention to in 2025?
March 13, 2025 What’s the state you’re paying most attention to in 2025, either in switching from medical to adult-use or some form of legalization for the first time? Brendan McKee | Chief operating officer | Silver Therapeutics We are opening three new stores in New York in 2025 so that is our focus. Minnesota is also […]
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Brendan McKee, Co-Founder and COO of Silver Therapeutics – Interview Series
Published on March 21, 2025 By Josh Kasoff Although the thousands of professionals throughout the United States cannabis industry all come from a diverse list of previous professions, few can say they have founded a successful footwear company and started their own MMA league. This, however, is the interesting story behind Brendan McKee, Co-Founder and […]
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Fat Nugs Magazine: How Cannabis Dispensaries Can Drive Local Economic Growth and Sustainability
March 6, 2025 By Brendan McKee Cannabis dispensaries contribute to local economic growth in more ways than you’d imagine. Going beyond supporting the health and wellness of local residents, tax revenue generated by dispensaries can uplift community development and programs that help the less fortunate. In fact, in Denver, Colorado, $7.3 million from cannabis tax revenue went to […]
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Cannabis & Tech Today- The Importance of Education: How Cannabis Retailers Can Empower and Guide Consumers
February 20th, 2025 By Brendan McKee What’s the one thing that holds consumers back from embracing cannabis? Education. You simply can’t acknowledge what you don’t know. Cannabis education is pertinent for ensuring people are consuming the plant responsibly. Which is why debunking myths and training individuals on the plant’s benefits, potential effects, and risks is […]
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MG Magazine- The Key to Repeat Customers: Implementing a Dispensary Loyalty Program
Boost retention, engagement, and sales with a well-crafted rewards system. By Brendan McKee – February 13, 2025 Historically, customer retention at dispensaries is sub-optimal, making the issue a continuing concern for operators nationwide. A Happy Cabbage study found over a five-year period, only 16 percent of customers at five separate retailers continued to shop at the same […]
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Marijuana Venture-Cannabis Industry Predictions 2025: Market Trends
written by Garrett Rudolph January 13, 2025 Although new states continue to implement medical and adult-use cannabis programs, sales have been declining in the early adopters of recreational marijuana. After a tumultuous 2024 — and the unpredictability of a new presidential administration — will the industry find more stability in the upcoming year? Marijuana Venture spoke […]
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Saratoga TODAY Newspaper: Saratoga Pot Shop Expands Delivery Service
Written by Jonathon Norcross on January 16, 2025. Posted in News. SARATOGA SPRINGS — Silver Cannabis Company, which just announced earlier this month that it would be launching a delivery service, has now expanded its delivery schedule to Wednesday through Sunday, 10 a.m. to 7 p.m. The previous delivery schedule was from 10 a.m. to 7 p.m., Wednesday through […]
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MJBizDaily: How Will Consumer Preferences Shape Cannabis Retail in 2025?
By Brendan McKee, Guest Columnist January 13, 2025 Any good retailer – regardless of the industry – takes consumer preferences into consideration when making business decisions. Cannabis retailers are no exception. Regulated marijuana sales are expected to reach $58 billion by 2030, according to the MJBiz Factbook. And consumer preferences will dictate how retailers shape their product offerings and […]
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